A working shortlist of WhatsApp catalog apps for Indian sellers, with the public prices and product ceilings we read, the fees that hide, and a fifteen-minute test before you pay.
A WhatsApp catalog app has one job: turn your products into a link a customer can browse, then send you an order you can actually read. The best WhatsApp catalog app in India is the one that matches how many products you carry and how you collect payment — not the one with the longest feature list.
We compared eight options Indian shops commonly shortlist, reading publicly listed prices and product limits on 27–30 October 2026. Two things came out of it. First, only a few of these publish a price at all, and the ones that do rarely publish the fee that follows the price. Second, the decision is almost never about features — it is about the order message and the product ceiling.
The short list
| App | Free option | Paid from | Product limit | Best for |
|---|---|---|---|---|
| MyShp | Free forever | Nothing to pay | Unlimited | Itemised WhatsApp orders, 50 themes, 0% commission |
| Catafy | 7-day trial only | ₹499 per month | 500 on Starter | B2B catalogues with quotations and POS |
| Onshop | Free forever | ₹499 per month Pro | No tier limits published | A free storefront with cash on delivery |
| Interacters | None listed | ₹999 per year | Not published | A low-cost hosted store page |
| OneCatalog | None listed | ₹1,999 per year | 20 products | Done-for-you catalogue setup |
| ProductShare | 30-day trial | ₹249 per month | 30 products | A cheap catalogue with themes |
| QuickSell | Not published | Not published | Not published | Sales teams running WhatsApp pipelines |
| Storzu | Free, 10 products | ₹199 per month | 10 products free | A free start with UPI collection |
Prices and limits change without notice. Treat this table as a dated snapshot of what each site said, and re-read each pricing page before you pay — the method section below lists exactly what we counted as published.
How we compared them
Every figure above was read from the provider's own site in a browser, not from a review round-up. For each app we recorded four things, and we have flagged anything the provider does not publish rather than filling the gap with a guess.
- Free tier reality — is there a genuinely free plan, or a trial with a timer?
- Published entry price and whether it is billed monthly or locked to a year.
- Product ceiling on each tier, because this is where cheap plans quietly stop being cheap.
- Order format — what actually arrives in WhatsApp: a notification, or items with quantities, variants and total.
Where a provider sells through a sales conversation instead of a pricing page, we say so. That is a real difference between products, not a gap in this comparison.
First decide which of three jobs you need
- The native WhatsApp catalog. Free, inside the Business app, tied to one number, reviewed item by item, and impossible to share as a web link or index in Google.
- A catalog link app. A real web page with its own URL, themes and product search, then an order handed to WhatsApp. This is what most small shops in this list are actually buying.
- A full online store. Card checkout, shipping rates, tax, inventory and plugins. Correct when customers pay on the page; heavier than a chat-first shop needs.
The eight above sit in category two or three. If you only wanted category one, what a WhatsApp catalog is covers the native version and why a catalog link beats it covers the difference.
1. MyShp: built around the order, not the listing
Every store gets a shareable catalog link with unlimited orders and one of 50 storefront themes. Every store gets unlimited products with no card and no expiry. The cart validates the current price before sending, then produces one WhatsApp message with items, quantities, options, delivery details and total — and the same order is saved in the dashboard with a status and payment state.
Payments are arranged between you and the customer: UPI QR, bank details or wallet at checkout, an optional 50% or custom advance, or cash on delivery. Commission is 0% because MyShp never touches the money. Coupons, extra charges, a customer book with balances, receipts, CSV exports and multiple stores from one login are on every plan.
Watch out: no card checkout, no shipping integrations and no plugin marketplace. If those matter, the Dukaan comparison is the honest read.
2. Catafy: B2B catalogue software that is not a shop link
Catafy sells catalogue infrastructure to manufacturers, distributors and retailers. Its Starter plan listed ₹499 per month with 500 products, a 7-day trial and no free tier, with higher plans adding catalogues, POS and invoicing. If you send quotations and need per-buyer price lists, it is a serious option and the product ceiling is generous.
Watch out: for a boutique selling sarees to consumers on WhatsApp, the B2B machinery is cost and complexity you are not using. See MyShp vs Catafy for the full split.
3. Onshop: the free-forever storefront
Onshop offers a free storefront for Indian shops with a Pro plan at ₹499 per month, a small template set, and cash on delivery available on the free tier. For a business whose hard constraint is a budget of exactly zero, it earns its place.
Watch out: templates and visual control are limited, so two shops on the same template look identical. Compare MyShp vs Onshop before deciding on a free plan.
4. Interacters: cheap annual hosting, thin published detail
Interacters markets a free WhatsApp store builder, but its pricing page listed ₹999 per year for a portfolio and ₹4,999 per year for a storefront on 27 October 2026, with no free plan actually shown. That is a low annual commitment for a hosted page.
Watch out: product ceilings and order-format detail are not published, so the annual price is the only number you can plan around. The Interacters comparison walks through what we could and could not verify.
5. OneCatalog: done-for-you, capped at 20
OneCatalog starts at ₹1,999 per year for 20 products and includes a done-for-you catalogue build, which is worth money if you genuinely will not assemble it yourself and photos and prices are already sitting in a folder.
Watch out: 20 products is less than one season for many shops, and a service model usually means turnaround time between you and a new item going live.
6. ProductShare: low monthly cost, low ceiling
ProductShare offers a 30-day trial and then ₹249 per month for 30 products, with themes. It is one of the cheapest monthly entries here for a small fixed catalogue.
Watch out: 30 products is the cap, not the starting point. Read the plan limit against your actual SKU count before the trial ends, not after.
7. QuickSell: a sales-team platform, priced by conversation
QuickSell positions itself as an ecommerce enablement platform for WhatsApp-first businesses: catalogue, website and app built from your phone, curated catalogues per customer, real-time notification when a buyer opens a catalogue, and B2B features described as built from the ground up for B2B needs.
Watch out: no prices are published. On 30 October 2026 the /pricing address on their domain presented the homepage, with no plan amounts anywhere on it, so cost has to come from a demo call. MyShp vs QuickSell covers what to ask on that call.
8. Storzu: the lowest free entry
Storzu gives a free plan at 10 products with a paid tier from ₹199 per month, and leans on UPI collection as the payment path. For a very small catalogue and a very small budget, it works.
Watch out: 10 products free is the tightest ceiling in this list. A shop with 40 items is not on a free plan, it is on a plan it has outgrown.
What the price tags hide
- Commission. A 2% fee on ₹1,00,000 of monthly sales is ₹2,000 — with a percentage you pay more as you grow, which is the opposite of how a subscription should work.
- Per-order fees. Some platforms charge per order with a cap. As a worked example, Dukaan states a service fee on sales made through the platform, capped at ₹200 per order: 40 processed orders is up to ₹8,000 of order fees in a month, on top of the subscription.
- Annual-only billing. A ₹999-a-year headline is a lower monthly number than ₹249 a month, but it is also a twelve-month commitment before you know whether the tool fits.
- Product caps. A ₹0 plan with 10 products is not cheap if you carry 40; the upgrade price, not the free price, is your real cost.
- Setup and service fees. Done-for-you catalogue builds are convenient and are usually priced separately from the plan.
The clean test: multiply two years of the plan, add any percentage or per-order fee against your realistic monthly order count, then add setup. Compare that total, not the headline.
The native WhatsApp catalog is a different decision
Before paying anyone, know what the free in-app catalog does and does not do. WhatsApp's own About catalog and create and maintain a catalog help pages describe items with required fields, per-item review and collections; the widely repeated 500-product limit is not stated by WhatsApp, and we cover what is documented in the product-limit article. Collections are documented in create and manage collections.
What none of those pages change is the structural limit: the native catalog only exists inside WhatsApp, on one number, with no shareable web link and no Google indexing. Use it and a catalog link together — they are not competing purchases.
Which app for which shop
| Shop type | Reasonable pick | Why |
|---|---|---|
| Boutique, jewellery, ethnic wear selling to consumers | MyShp or Onshop | A browsable link plus an itemised order beats a checkout they do not use |
| Manufacturer or distributor with a sales team | Catafy or QuickSell | Quotations, per-buyer price lists and curated catalogues are the product |
| One owner, 60+ SKUs, growing monthly | MyShp Scale | No product ceiling and no commission as the catalogue expands |
| Zero budget, ten products | Storzu or MyShp Launch | Both are genuinely free; compare 10 products against 20 |
| Owner who will not build the catalogue | OneCatalog | A done-for-you build is worth paying for once |
| Customers pay on the page by card | None of the above | You need a full store platform, not a catalog link |
| Instagram and WhatsApp status as the only channels | MyShp or Interacters | One short link in the bio that works on any phone |
A fifteen-minute test before you pay
- Take the same ten real products, with real prices and the photos you already use, into the two finalists.
- Open the catalog on a cheap Android phone on mobile data, not your own fast wifi.
- Place an order as a customer and read the message you receive. Count what you still have to ask: quantity? variant? address? colour?
- Check the link in a browser you are not logged into — that is what your customer sees.
- Search Google for your own store name and see whether the catalog page appears at all.
- Ask each provider, in writing, what the plan renews at and what the order or commission fee is per 100 orders.
Step three decides most of this comparison. A catalog app that leaves you reconstructing the basket in chat has not saved you the time you bought it to save.
Our verdict
For a shop that already sells in chat, the best WhatsApp catalog app in India in 2026 is the one that produces a complete order message and does not tax your growth. On the published numbers, MyShp is the strongest default: unlimited products, 50 themes, unlimited orders and 0% commission — with the honest caveat that it is not a checkout platform.
Catafy or QuickSell is the right answer for a B2B team; Onshop or Storzu for a hard zero budget; OneCatalog if you want it built for you; ProductShare or Interacters for a small fixed catalogue at a low annual or monthly price. And if the real requirement is card checkout plus shipping, buy a store platform, not a catalog link.
How current this is
Prices, free tiers and product limits were read from each provider's own site on 27–30 October 2026, and everything marked "not published" was genuinely absent from that site on that date. Nothing here comes from affiliate round-ups — and no provider in this list pays for placement. If you are reading this later, re-check the pricing pages; annual rebrands and price moves are normal in this market.
The fastest way to settle it for your own shop is to put ten products on a free MyShp catalog, send yourself a real order, and compare that message against whatever the other finalist sends you. Then read how to price your products so the catalog you publish is the one customers actually buy from.
Frequently asked questions
For a shop that takes orders in chat, choose the app that sends an itemised order to WhatsApp, charges no commission, and gives you room to grow. On the published numbers, MyShp fits that brief: a free plan with unlimited products, all themes, and 0% commission.
Written by MyShp Editorial Team
We write practical guides for independent sellers, home businesses, and small shops taking orders on WhatsApp.